DealCost Home

Store Hours
Monday - Thursday	10 AM - 8 PM est.
Friday	10 AM - 5 PM
Saturday & Sunday	Closed

SXRD™ television meets the XBR® heritage.Since 1984, Sony has awarded the XBR® designation to televisions with our highest performance, most advanced features and most sophisticated styling. Over the years, the XBR Series has convinced even the most skeptical magazine reviewers, won over the most jaded industry professionals, and dazzled the most discriminating owners. The exalted position comes as no surprise. For decades, Sony has led not only in television, but also in professional video. For example, broadcast professionals depend on Sony monitors for critical evaluation of TV picture focus, contrast, exposure and color. Unsurpassed in the world, this expertise has always been reflected in the engineering of XBR television. Todays SXRD™ Grand WEGA™ televisions carry this proud tradition forward. If you want the inside story on what distinguishes an XBR television, youve come to the right place. Here well take a look at how SXRD XBR televisions deliver a High Definition experience above and beyond the ordinary. Full HD 1080SXRD XBR television was designed from the ground up to deliver Full HD 1080 video. This means not only HDMI™ inputs with 1080p signal capability but also full HD resolution, right on the microdisplay. Sonys exclusive SXRD technology achieves a chip resolution of 1920 pixels horizontal x 1080 pixels vertical. This amounts to over 2 million pixels—resolution that other microdisplay projection televisions are hard-pressed to match. Sonys 2 million pixels are more than twice as many as 720p HDTV. The difference is profound. For example, in order to show 1080i or 1080P High Definition signals, a 720P television must first downconvert the signal, losing more than 55% of the pixels in the process! SXRD XBR televisions Full HD 1080 design delivers every pixel of performance from HD sources.

Name:
Name:
Name:
Name:

KDS-R70XBR2 Grand Wega 70" LCD Rear Projection TV

KDS-R70XBR2 Grand Wega 70" LCD Rear...

Company Info

Company Policies

Customer Support

Customer Resources